For my first story, I decided to go ahead and interview my friend Kelly Burgess on herself and her company Burg and Co. Marketing.
The lead is : Successful Female Entrepreneur Shares her Story
The hook is: Kelly Burgess, CEO of Burg and Co. Marketing tells how she got her start in the marketing world.
And the thesis is: Through a video chat interview conducted on February 3rd Burgess explained that she started her company, Burg and Co. Marketing, only at the age of 25 with only herself on staff. Now, with two office locations, one local here in Tampa and another in Nashville and ten international partners, Burgess’ company has grown like weeds in a flower garden.
The questions I asked her were:
- How did you get your start in marketing?
- Do you believe that marketing is a male dominate field to work in?
- How did you overcome the adversity of being a female in male field?
- What prompted you to start your own marketing agency?
- Why not join a preexisting company?
- You are a new mother, CEO of your own company, how do you balance it all?
- What does your company do?
- What type of clientele does your company serve?
- What advice would you give to students who want to start their own business?
- What advice would you give to students who want to go into marketing?
The Daily Dish with Miche 
Your lead, hook and thesis in all made me want to hear your interview. I think it is just amazing to see females succeed in areas that are dominated by men. Your questions also get straight to the point and I think they are really good ones!
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This is all really well put together! The lead and hook do a great job of enticing readers, (and me) to look forward to the story. Your questions are practical, and highlight the real world aspects of someones life such Kelly. This should make a great story and I look forward to reading it!
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